My First Podcast Sort Of

Talkshoe.Com Podcasting Made Simple

Every Monday, Pete Balasch Jr. hosts a show on Talkshoe called Internet Marketing And SEO Tips. About 2 weeks ago, Pete decided to do an apprentice type show where he takes a generally inexperienced user and teaches them about SEO and the different ways a new user can gain ground on search engines. This past Monday, as I was waiting for the show to start, Pete informed me that his guest couldn’t make it. Since I was the only one in the room, he asked me if I’d like to do a show and be a special guest host. I said “sure”.

The show which you can listen to here, EPISODE18 – The SEO Apprentice Course Week 3 turned out to be rather informative. In the show, I gave an audio review of InviteShare, along with an explanation of how it works. Pete and I both discussed the effects of Web 2.0 on search engine optimizations along with a new term that has been created called Social Media Marketers. Think of SMM’s as the SEO guys who apparently get the gist of Web 2.0 and social media. During the middle of the show, Highway_Of_Life the new co-host for PHPBBWEEKLY joined in and gave us some valuable information concerning Google’s Supplemental index. This segment alone is enough to warrant a listen.

Last but not least, we covered PingBacks/Trackback URLs, the No-Follow link attribute, blogging in the blogosphere, using Twitter to update multiple other services and sites, and general SEO tips. If you happen to listen to this episode, I’d love to hear your feedback as I plan on having my own Talkcast/Podcast show in the not so distant future.

TalkShoe Changes Payout System

If you have yet to get on the podcasting bandwagon, this may be the time to get a ride. Talkshoe will be paying more to those with live audiences.

Here is a copy of the email I received today:

As you know, TalkShoe exists for the purpose of live interactive podcasting. And a live interactive podcast is more valuable when lots of people download it. So starting July 1, 2007, we’re planning to change our TalkShoe Cash system to reward live interactive Talkcasts as follows:

Talkcasts that draw at least 1% of their listeners live each month will earn our top payout rates. Across all of TalkShoe, we are currently seeing 2.1% live participation so this is not a hard-to-reach threshold.

Here’s how the calculations will work: Each live listener will qualify you for 100 downloads at the high payment rate. Downloads over and above 100 (per live listener) will receive a lower payment rate. For example, if you have 150 live listeners and 20,000 downloads during a month, your live listeners and 15,000 downloads will receive the high payout rate. 5,000 downloads will receive a lower payout rate.

It’s important to recognize that you can still upload non-TalkShoe-based (AKA “offline”) podcasts and episodes — there’s no scenario where uploading an offline episode will reduce your earnings on your other Talkcasts or downloads. More episodes and more downloads are always a plus, but much more of a plus with more live listeners. Even offline episodes will earn the top payout rate if your total of live listeners for the month at least 1% of your total downloads.

What should you do? Drive live participation! Encourage your listeners to join live, creating a fun, entertaining, and satisfying interactive experience — for them, for your time-shifted listeners, and for you the host.

What if the live, interactive format doesn’t work for your podcast? You’ll still be able to use TalkShoe for free hosting and earn cash at one of the best rates in the industry.

If you have been thinking about podcasting but have yet to cross the other side of the fence, now may be a good time to do so. If you have something passionate that you would like to share with others, you can use Talkshoe to do most of the heavy work for you and be paid a few bucks while doing it. Getting paid to podcast, sounds like a good deal to me.

New Fan Of Tumblr

After listening to the Net@Nite podcast with Leo Laporte where Leo interviews the founders of Jaiku and Tumblr, I have decided to take the plunge and give the Tumblr service a try. I must say that I am very impressed with how easy it is to publish content. Using the bookmarklet feature that you can use directly from FireFox, you can add content that you discover on the net straight to your Tumblr site to share with the rest of the world. The bookmarklet does an excellent job in creating the link to the source of the content allowing you to just copy the content, and add it to your Tumblr blog. The bookmarklet seamlessly does the rest.

Using Tumblr is also fun. They have a really cool feature which I feel Efx2.com could benefit from called Reblogging. ReBlogging let’s you quickly share content you discover on other tumblelogs, and even add or change the commentary. Imagine coming across a cool post on someones Efx2 blog such as one of those meme types of posts. You could simply click a Reblog link for that post and it would automatically put the same post into your blog, allowing you to change the content of the post and publish it on your own blog.

One of the downsides to Tumblr right now is the ability to discover other Tumblelogs. There is no central repository of Tumblrs nor are their any ways to browse amongst the active Tumblr blogs. However, it does appear as though they will be addressing this issue sometime in the near future.


“More ways to find friends – It seems like a no-brainer to show friends of your friends, but we have some interesting tools for this that aren’t quite ready uncover. More ways to discover tumblelogs are right around the corner. “

The reason I love Tumblr is because I can quickly add content that would otherwise take me quite a bit of time to publish on my very own blog. I also listened very closely to Leo Laporte when he described the three different types of blogging going on across the web. Those are:

Micro Blogging: This is where Twitter and Jaiku come in handy. With just 140 characters to create a post, this is used to quickly share thoughts random ideas. Something short.

MidRange Blogging: This is where Tumblr excels as it allows you to easily share content you deem interesting on the web. There is no need to write an extensive post about the particular piece of content. Simply post and move on. Continue reading