Why CLIQ May Kill BlogRush

When BlogRush was released to the masses, it became the next best thing for bloggers since Akismet. BlogRush claimed it would provide it’s users with a RUSH of traffic from relevant blogs through the use of a widget. This widget would display your blog posts via credits earned by displaying posts from other blogs through the widget on your own site. The truth is, neither I or many others witnessed the RUSH in traffic that was almost guaranteed to those who used the service. If you’d like to see my results that came along with BlogRush, please read an earlier post I made called Is The BlogRush Over With?

After reviewing CLIQ and what that service had to offer, it dawned on me that this service could potentially wipe BlogRush off the map. Here are the reasons why.

Full Control:

With BlogRush, you have no control over which posts are displayed on the widget. You can only control what DOESN’T show up. You also have no control over who displays your blog posts.

With CLIQ, you have full control over what will be displayed in the widget. You also have the ability to make your group private so that members can only join if you accept their request, or if you manually invite them.

Relevancy:

BlogRush does provide a FILTER list that allows you to create WORD or PHRASE based filters so that you can sort of control which posts are displayed or not but when you think of all the posts your going up against within a widget that only has 5 spaces, the filters become less of a factor. BlogRush maintains a category based organizational system. Without knowing how many blogs are actually within this category, it’s hard to judge how much competition you’re actually up against. BlogRush also uses an algorithm to detect relevancy between the blog, category and blog post title.

Because CLIQ provides you with an option to make your CLIQ invite only, you can essentially control how relevant the content will be within the widget. That is, if you only invite members that post similar or close to similar content, your going to have a relevant widget that contains blog postings that your visitors and the visitors of your member blogs will have a higher probability of clicking.

Creating Your Own Niche Network:

Users have no way of creating networks within BlogRush. Your essentially at the mercy of the BlogRush algorithm to determine when your blog post fits the right criteria to be displayed next to 4 other entries.

By creating your own CLIQ, you have the ability to invite high traffic blogs into your group. Each blog that joins your CLIQ is a referral. CLIQ administrators can set unofficial TRAFFIC requirements for CLIQ memberships meaning, you can determine what amount of traffic a blog has to gain and refer in order to maintain membership. This produces competition amongst the members to drive up their own traffic which in turn, benefits the group as a whole.

Conclusion:

If you haven’t picked up on the theme yet, as a user of BlogRush, your essentially at their mercy versus CLIQ which gives you total control. Why rely on BlogRush to provide you with a lackluster rush of relevant traffic based on algorithms when you can do it yourself and reap the benefits? Sure, the CLIQ method revolves a little more in the way of work, but hey, there is no such thing as a free lunch.

Bloggers won’t be benefiting from BlogRush anytime soon unless your JohnChow. So do yourself a favor, ditch it and go for something you can control and manage yourself.

CLIQ is what BlogRush should of been and I’ll leave it at that.

Do you agree or disagree? Let me know by leaving a comment and contribute to this conversation.

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